Secrets Inside the Family Business

Anthony, Michael, and Dan Rose, aka The Rose Brothers currently run The Diversified Companies, a leading insurance agency known for its commitment to clearly communicate moral and ethical values by continually striving to make a positive impact on the lives of its associates, employees, and clients. Anthony M. Rose serves as the company’s President and CFO. Michael J. Rose, Jr., is the CMO while Dan is the COO of The Diversified Companies. Anthony, Mike, and Dan have been in the business for 30, 20, and 14 years respectively. The company was started by their father, Michael Rose in 1979. In this interview, they share their respective journeys to the insurance world, their reasons for joining the family business, and the benefits of being laser-focused in business.